Could Upcoming Amazon Color Tablet Be iPad Killer?

There have been plenty attempts by various competitors to try and take down the Apple iPad. Is it possible that the biggest and best challenger is going to come from Amazon.com? Rumors have been circulating for a while that a new Amazon Kindle Tablet is on the horizon and it appears those rumors are getting louder and more insistent as 2011 draws on.

As a matter of fact it appears that those rumors can now be classified as fact as Amazon’s own CEO Jeff Bazos has said that the tablet industry should “stay tuned” for a device from the popular eReader maker to roll out of its stable. Of course the Amazon Kindle is already hugely popular thanks in large part to the Kindle DX as well as the Kindle 2 but Barnes and Noble seem to have upped the ante in the eReader business with their Nook Color. While the Nook Color can essentially be used as an Android based tablet, it appears Bazos understands that Amazon releasing a fully functional, Android OS tablet would shift the focus back to his company.

The important thing to remember, according to the Amazon CEO is that “We will always be very mindful that we will want a dedicated reading device.” This means that when Amazon actually releases that Amazon Color Tablet, it might just be able to go toe-to-toe with the iPad but the company knows that where its popularity really lies is still with the eReaders.

It should be noted that Amazon’s own App store has already seen a steady rise in popularity over the last year thanks in large part because they have made it possible to offer one free app a day. By already teaming up with Google when it comes to their app store it may seem like a foregone conclusion to indeed release an Amazon Kindle Color Tablet. Unfortunately, despite the fact that Amazon’s CEO does appear 100 percent on board with the idea of a standalone tablet that would work alongside their Kindle line there are very few specific details available right now. The size of the device, as well as other specifications might still be on the drawing board for all we know and of course at the moment, the price of this new iPad killer is in the ether.

Via: Device Magazine